London signwriter

THE NGS CLASSIC ‘SOHO’ SERIES SOHO BOLD This brush dynamic typeface came directly from the storefronts and vernacular writing around Soho, this edgy part of 50s – 60s London. Nick, finding the original Soho typeface in 2015 with a group of ‘Signsmiths’ typography students. SOHO BOOK (LIGHT) Set on dead Read more…

What is a design-led brand ID? The term is growing in popularity, but what does it really mean to be ‘design-led’? I guess that the great majority of people would like their company to look good. For design-led businesses, however, design is not simply a decorative add on, it is Read more…